Direct message the job poster from Leading Authorities, Inc.
Leading Authorities', a top speakers' bureau, video agency, and event production company, is searching for a digital/web marketer. This position will manage the online marketing activities of Leading Authorities, including building, testing, and maintaining our website properties; improving SEO rankings; optimizing online advertising campaigns; and developing our social media platforms, all with the aim of driving leads to our sales force. In addition, this position serves as an integral member of the marketing team, contributing promotional ideas and analytics that support the overall pipeline of lead generation.
If you are:
· A strategic thinker who likes to test and learn
· Comfortable with tight deadlines
· Good with details
· Familiar with html (don't have to be fluent)
· Able to juggle multiple projects
· Intrigued with analytics and measurement
· A team player
…then this may be the job for you.
At Leading Authorities, you will join a team of professional marketers who work together to drive leads and opportunities for our sales force to help Fortune 1000 companies and top associations plan and execute their events.
As the Web Marketing Manager, you will be responsible for:
· Managing Leading Authorities' Web presence. This includes:
· Strategic testing and optimization of the conversion funnel
· Daily updates and content generation
· Communicating with and implementing strategies developed in concert with our SEO consultant
· Managing analytic reports and materials to support the marketing and sales staff
· Maintaining basic materials on our talent
· Assisting at live events to promote our talent
· Developing analytics on LAI's key online lead drivers
· Contributing to weekly marketing lead generation meetings
· Creating content and posting to our social media outlets
· Driving engagement and conversations with followers
· Other duties as assigned
Qualifications include:
· Related bachelor's degree.
· 5+ years' experience in digital marketing, web management, or other related field is preferred.
· HTML, CMS, or other web coding/development expertise a plus but not required.
· Photoshop proficiency preferred but not required.
· A great attitude and work ethic.
Compensation for this position will be commensurate with experience.
WHY LAI?
LAI is comprised of an all-star lineup of individuals who collaborate to “wow” our clients, while helping each other grow. Here's what you can expect as a member of the team:
· In-person office visits from our industry-leading talent — top political and business leaders, inspiring figures, best-selling authors, household names in media, sports, music, and more
· Opportunities to grow, take on new challenges, and forge your own career path
· Open work environment with teammates with whom you'll banter and brainstorm
· Office outings, company happy hours, and team events
· Friendships that extend beyond the workplace
· A fully stocked snack closet. Always.
Please note that candidates will be expected to perform this job in the office. Qualified candidates must be fully vaccinated against COVID-19.
To express your interest in this position, e-mail your resume and a cover letter detailing your specific qualifications to ...@lauthorities.com with the subject line “Web Marketing Coordinator”.
Referrals increase your chances of interviewing at Leading Authorities, Inc. by 2x
Medical insurance
Vision insurance
401(k)
Paid maternity leave
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