Job Details

This position is responsible for managing the development, implementation, and performance of marketing, advertising and customer experience. Develop innovative cross functional marketing programs and campaigns that elevate the organizations brand reputation and create top-line demand for product offerings and services across the organizations lines of business. Oversee and directly manage a plurality of marketing projects of varying scope, size and complexity on behalf of the Commercial, Retail Wealth Management and Home Lending divisions, as assigned. Responsible for the development of sales and promotional campaigns in support of annal brand objectives, prioritizing field-driven market initiatives and indirectly overseeing local field marketing liaisons. Direct a variety of creative agencies, third-party vendors and other suppliers, maximizing outside skills and resources while minimizing financial outlays to bring insight and expertise to marketing projects and plans. Monitor and...Marketing Director, Marketing, Director, Project Management, Product, Customer Experience, Business Services